Marketing Manager • Digital Growth Strategist • MBA Student

Hi, I'm Alejandra — I help brands grow with strategy, content & creativity.

I lead the marketing department for an insurance & property damage law firm, create content online (and bake way too much), and I’m building a personal brand centered around modern marketing, storytelling, and creating content.

Alejandra Zelaya photo

What I Do

I help service-based brands and law firms build marketing systems that actually convert, not just look pretty online.

  • Clear messaging + positioning people immediately understand
  • Content systems for TikTok, Instagram, LinkedIn & blogs
  • Analytics & insights that drive real decisions
  • Campaigns that bring in qualified leads, not just followers

Experience at a Glance

Marketing Manager @ Vargas Gonzalez Delombard, LLP

I lead multi-state marketing for a property damage & insurance law firm (FL, TX, NY, CO, MO, IL).

150+ campaigns
Multi-state strategy
Events & tradeshows
Content creator

MBA Student @ Eastern University

Studying strategy, leadership, analytics, and modern business decisions.

Bachelor of Arts in Sociology
Rollins College — Graduated 2022

Past Roles:

  • Marketing Coordinator
  • SEO & blog writing
  • Social media management
  • Hospitality & nonprofit content creation

Outside of Marketing

I love cozy, creative things — cooking, warm lighting, cute aesthetics, and building a life that feels intentional.

🥐 Cooking 📚 MBA life 📸 Content creation ✈️ Traveling ☕️ Tea lover